NEW EDITION, REVISED AND UPDATEDSince its original publication in 2000, Leadership and Self-Deception has become a word-of-mouth phenomenon. Its sales continue to increase year after year, and the book’s popularity has gone global, with editions now available in over twenty languages.Through a story everyone can relate to about a man facing challenges on the job and in his …
Technology In Action Complete (12th Edition) (Newest Edition)
Explore, discover, and experience technology with the immersive and adaptive Technology in Action –the book that uses technology to teach technology! Technology in Action is a learning system that pushes the envelope of what is possible in technology, and what is helpful in teaching. It is a system that fits the way students are learning today. …
Prepare for management success with this engaging survey of modern management practice. UNDERSTANDING MANAGEMENT, 9E seamlessly integrates classic management principles with today’s latest management ideas to create a responsive market-leading text that captivates today’s readers. Acclaimed authors Richard Daft and Dorothy Marcic cover management and entrepreneurial issues within small to midsize companies, where most readers begin their careers, …
With his original eightfold approach, Bardach encapsulates more than 35 years of teaching students effective, accurate, and persuasive policy analysis. This bestselling handbook presents dozens of concrete tips, interesting case studies, and step-by-step strategies for the budding analyst as well as the seasoned professional. In this new edition, Bardach clarifies some of the book s exposition, paying …
Offering a straightforward introduction to the basic principles of leadership, Peter G. Northouse’s Introduction to Leadership: Concepts and Practice, Third Edition provides readers with practical strategies for becoming more effective leaders in organizational settings and in their own lives. Grounded in leadership theory, this applied and reader-friendly text emphasizes the invaluable “how-to” components of leadership. Focusing on developing …
Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas “stick.” Why do some ideas thrive while others …
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the …
Master the critical leadership skills and solid understanding of today’s theory needed to become an effective business leader in today’s turbulent times with Daft’s THE LEADERSHIP EXPERIENCE, 6E. Acclaimed author Richard Daft helps you explore the latest thinking in leadership theory and contemporary practices at work within organizations throughout the world. You will examine emerging topics, including enhancement …
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another’s request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as …
For undergraduate business communication courses Learn Business Communication Skills by Example Students need to have excellent, effective, and practical business communication skills in order to succeed in today’s business world. Excellence in Business Communication delivers an abundance of the most realistic …